• Use extracts from the Headwater brochure to identify persuasive language.
• Prepare letters and posters using persuasive language.
• Roleplay based activity on verbal persuasion backed up by the leaflets, posters and brochures.

Download the teaching unit here

This unit is based on pages from the 'Headwater's Europe 2004' holiday brochure. The required pages are available for download below. You can also order a copy of the brochure or visit our main website for futher details about our holidays.

Worksheets (Example brochure pages, leaflets and adverts for class discussion.)
1. 'What's so special about a Headwater holiday?' brochure pages
2. Example holiday pages
3. 'Headwater gives you more' brochure pages
4. 'Cycling with Headwater' brochure pages
5. Holiday index
6. Headwater adverts
7. Offer leaflets
Download all worksheets in a ZIP file

Resource sheets
A. Cut-out labels to identify features of an advert
B. Notes for a persuasive letter
C. Persuasive letter writing frame
D. Persuasive phrases for adverts
E. Persuasive features of a poster
Download all resources in a ZIP file

All downloads are in PDF format and require Adobe Acrobat reader (click for a free copy).

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